Here’s a Prime Example of Why Focusing on Brand Marketing Is Important

Has anything truly reframed how we travel in recent years like Airbnb? The vacation rental company has been a popular alternative to hotels (usually cheaper ones, at that) for 14 years now, and it doesn’t intend to slow down soon. Of course, as with practically every industry, the COVID-19 pandemic significantly impacted the company’s revenue, especially with travel taking a nosedive during its height.

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Monique Johnson